Self control: Dan Ariely at TEDxDuke

by: TEDx Talks     Published on: 18 April 2011

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Description :

Behavioral economist Dan Ariely talks about self control and the difference between our long term goals and our short term actions. Dan Ariely is an renowned professor of psychology and behavioral economics. He teaches at Duke University and is the founder of The Center for Advanced Hindsight and also the co-founder of BEworks.